Make Them a Spotify Playlist and Screenshot It

What's the play

Build a short Spotify playlist for the prospect, screenshot it, and send the image with a line like 'I made this playlist for you.' It is free, unexpected, and screenshots cleanly into an email.

What was the alternative?

One more 'just following up' email with no reason to open it.

Results / what moved

At Chili Piper the team used personalized Spotify playlists as follow ups, sending a screenshot with a short note, and it stood out from the usual bump emails.

Cost breakdown

Free, just your time

Time to pull off

A few minutes per prospect

Steps

1. 1

   Find a hook

   Pick something real about the prospect: their city, their team, a hobby from their posts.

2. 2

   Build a short playlist

   Put together a handful of songs that match that hook and name the playlist after them.

3. 3

   Screenshot it

   Send the image so it lands even if they never open Spotify.

4. 4

   Add one warm line

   Keep the message to a single friendly note like 'made this one for you.'

Notes

Tie the songs to something real about them: their city, their team, a hobby they posted about. Send a screenshot so it works even if they never click. Keep the note to one warm line.